Small luxury hotel: digital communication for the Riyad el mezouar, Marrakech
This 18th century palace boasts a rich historical past, its very name originating from the official function of the « Mezouar » the head of the family, a role undertaken by a branch of the Alaoui royal family, to whom the Riyad belonged until 1945, King Mohammed the 5th honoured it with a visit in the 1940’s.
Later the mansion belonged to Moulay Idriss Sbaï, Caïd of El Kelaâ des Sraghna before being taken over by the descendents of Hammadi El Glaoui, Calife of Ouarzazate and brother of the Pacha of Marrakech, who held it until 1999.
My task was to create a nice website, clean and responsive. The website opened with a video (with english subtitle); the client can realize the beauty of the architecture. Besides the web, and the SEO I had to design a logotype. The riyad has been sold recently and a new website and identity are now in place.
Built in the late 17th and early 18th-centuries as part of the royal palace complex, Riad El Mezouar is an imposing villa located in the historic medina and is now one of the most elegant luxury riads in Marrakech. In early 2015 its new British owner completed a painstaking refurbishment using traditional Moroccan craftsmanship and materials, restoring the riad to its former glory as an aristocratic residence. The courtyard features decorative zellij – intricate enamelled hand-fired terracotta tiles from the ancient city of Fez – as well as beautiful fountains, an important feature of traditional Moroccan and Islamic architecture.