Marie-Laure Moisset
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Marketing

Marketing
15 years

About

With over 15 years of experience in marketing, I've developed in-depth expertise in managing a variety of projects, combining events and digital strategies, in an international context. My experience includes the organization of trade shows, business breakfasts and the creation of media such as hard-hitting brochures, while adapting messages to cultural specificities. At the same time, I designed and managed high-performance digital campaigns: lead generation, engaging webinars, production of captivating podcasts, website optimization and strategic newsletters. My role as a consultant has enabled me to work with companies from a wide range of sectors, providing tailor-made solutions to maximize their visibility and impact.

Avec plus de 15 ans d'expérience en marketing, j'ai développé une expertise pointue dans la gestion de projets variés, mêlant événements et stratégies digitales, dans un contexte international. Mon parcours inclut l'organisation de salons professionnels, de petits-déjeuners d'affaires et la création de supports tels que des brochures percutantes, tout en adaptant les messages aux spécificités culturelles. En parallèle, j'ai conçu et piloté des campagnes digitales performantes : génération de leads, webinars engageants, production de podcasts captivants, optimisation de sites web et envoi de newsletters stratégiques. Mon rôle de consultante m'a permis de collaborer avec des entreprises de divers secteurs, en apportant des solutions sur mesure pour maximiser leur visibilité et leur impact.

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Event /Digital Marketing/ Project Management /Start-up expertise

For 20 years, I've orchestrated the management of a variety of events (business breakfasts, technical workshops, trade shows) and developed integrated communication strategies: creation of webinars, podcasts, newsletters and promotional material. My expertise also includes B2C customer management, B2B partner relations, and coordination with journalists and artists for major projects, including a million-euro music festival.